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GuidesOctober 9, 2024

The Value of Online Estimates for Solar and Home Improvement Contractors

Online estimates boost solar and home improvement sales by enhancing transparency, improving lead quality and quantity, and reducing acquisition costs.

GuidesSeptember 8, 2024

Benefits of rooftop solar panels versus ground-mounted solar

Wondering whether you should install solar panels on your roof or on the ground? We're usually Team Roof.

GuidesMay 9, 2024

How transparency can help homeowners feel more confident going solar

Transparency is a win-win for solar providers and homeowners alike.

GuidesJune 21, 2023

Harnessing Google Analytics 4 for Digital Lead Generation in Solar, Roofing & Home Service Businesses

With Google sunsetting the older Universal Analytics on July 1, 2023, it's time to upgrade to Google Analytics 4. Let's explore how GA4 helps your home service digital lead generation.

GuidesMay 11, 2023

Solar Estimate vs. Quote: What's the Difference?

Consumers shopping for residential clean energy products like solar expect self-guided online experiences. Tailoring the online experience to a homeowner's level of intent is critical to an effective conversion strategy.

GuidesMay 9, 2023

What is net metering, and why does it matter?

Get the scoop on net metering and how it saves homeowners money.

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