Customer Story
Solterra Solar

How Demand IQ helped Solterra Solar Double the Leads from Their Website


organic lead volume from website


of leads set into appointments


in new revenue


Solterra wanted to optimize its website for in-house lead generation. It needed an online calculator to increase customer trust and get more conversions from their website.

Customers wanted an online estimate before booking a consultation

Building its own instant estimate software would take too much time

Managers & directors didn’t have bandwidth to optimize website conversions on their own


Solterra pivoted to an entirely virtual sales approach, which included Demand IQ’s lead capture software.

Customized Demand IQ to match Solterra’s branding so it felt like a cohesive experience

Demand IQ qualified leads with a series of chat questions

Solterra’s lead count from its website doubled & its sales team gained back valuable time.



By adding, Demand IQ to its website, Solterra saw an increase in web visitors converting to leads and <purple-para>netted an additional $250,000 in revenue.<purple-para>

Solterra Solar

“We’ve got a tremendous amount of conversions. And the really important part is that they made this process seamless and easy to stand up.”

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