organic lead volume from website
of leads set into appointments
in new revenue
Solterra wanted to optimize its website for in-house lead generation. It needed an online calculator to increase customer trust and get more conversions from their website.
Customers wanted an online estimate before booking a consultation
Building its own instant estimate software would take too much time
Managers & directors didn’t have bandwidth to optimize website conversions on their own
Solterra pivoted to an entirely virtual sales approach, which included Demand IQ’s lead capture software, Stella.
Customized Stella to match Solterra’s branding so it felt like a cohesive experience
Stella qualified leads with a series of chat questions
By adding, Demand IQ’s Stella to its website, Solterra saw an increase in web visitors converting to leads and <purple-para>netted an additional $250,000 in revenue.<purple-para>
“We’ve got a tremendous amount of conversions. And the really important part is that they made this process seamless and easy to stand up.”